Welcoming speech
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Digital Publisher of the Year 2010
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Working within a weakened economy with little immediate prospects for growth, the UK IT channel faces probably its biggest challenge yet during 2012. However, while money is tight, there is still business to be done by channel players who focus on their strengths and concentrate on understanding their customers better.
With weekly sales out information from the world’s largest IT distribution database, Context is in a unique position to identify trends and spot opportunities for growth in the UK’s IT sector.
In this presentation, Context CEO and co-founder Jeremy Davies will:
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The session will cover how partners of all types can increase their revenue and profits by taking advantage of the growth in cloud computing to sell to new customers as well as expand their reach into existing customers.
In addition, Janet will speak about how leveraging the programmatic benefits available through the Microsoft Partner Network can reduce costs and create new opportunities against a backdrop of a flat or low growth economy.
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What are the financial challenges that emerging channel models (cloud, services, solutions) are presenting the channel with today and in the future?
Richard Potts will share his views from a vendor perspective and based on insights and examples from IBM’s business partner ecosystem, making observations on best practice for the channel.
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Last year Fujitsu doubled the size of its channel team and will continue to invest in the channel throughout 2012.
Michael Keegan, Executive Director, Technology Product Group will outline:
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A recent CRN poll showed that over 70% of resellers believe access to finance is the single biggest challenge facing their business in 2012.
Attend this session to hear how you can dramatically improve your business’ key financial measures by integrating a leasing proposition in to your sales process.
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